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Contact:
Maria Amor or
Jennifer Myres
Formula PR
619-234-0345
amor@formulapr.com
myres@formulapr.com
FOR IMMEDIATE RELEASE
12.11.06
San Diego, Ca
MODERN SOLUTION NAMES
VINCENT ABBOTT VICE PRESIDENT OF SALES
Industry Leader Will Manage Rapid Sales Growth
CARLSBAD, Calif. (Dec. 11, 2006) — Modern Solution, the leader in patient referral and patient acquisition marketing for the refractive eye industry, announced today the appointment of Vincent S. Abbott as Vice President of Sales. Abbott has more than fourteen years of medical sales experience, including most recently as Western Regional Sales Manager for AMO-VISX. In his new role, Abbott will manage all elements of Modern Solution’s sales and continue its rapid growth as well as implement partner opportunities. Abbott will also leverage his extensive contacts to help expansion into complimentary verticals.
"We are thrilled to welcome Vince aboard. His incredibly strong following in the medical community makes him a valuable addition to our high-growth organization," said Stephen Hoffman, CEO & President, Modern Solution. "We look forward to leveraging his respect from clients and doctors, as well as national and international business ties to strengthen our industry leadership position."
Abbott also previously drove successful sales efforts at Imagyn Surgical, Visage, Safeskin and Stryker Endoscopy. He managed and developed the top region at VISX for the past three years.
Abbott holds a bachelor’s degree in business administration from Cal State Fullerton. After graduation, he was a professional field goal kicker for the San Diego Chargers. He was born in London, England and has lived in 10 countries around the world.
"Modern Solution is poised to become the go-to marketing resource for small businesses within the next five years, said Dana Laird, Founder of Modern Solution. "I have set aggressive milestones for our company and I knew we had to have someone who understood that our growth is primarily driven through relationship development and educating clients on the unique tools we offer. Vince embodies the passionate drive that will continue to propel us into the future."
About Modern Solution
Modern Solution is a direct advertising agency with a difference. Multi-channel response options, state-of-the-art tracking and results reporting mean you get the most from your patient acquisition and referral marketing. We offer a complete turnkey solution, backed by the innovation of an entrepreneurial firm and the stability and resources of an established company. Our team of seasoned marketing professionals, analytical, strategic and creative, delivers great value for your marketing investment. Located in Carlsbad, Calif., Modern Solution is a division of Modern Postcard, a privately held direct mail leader for more than 25 years.
For more information on Modern Solution, call (800) 991-5004.
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For more information about Modern Solution contact us directly.
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